How to select an excellent online bookmaker

Trying to find the best online bookmaker can be overwhelming. But once you have enough information about the bookmaker that you are about to sign up with, you are much more likely to have an enhancing experience. In this article we are going to offer you all the information you need, in order to know what you should take into consideration before signing up. If you remember the factors presented below, it’s going to be a lot easier for you to sign up to the best in the business.

Excellent online bookmaker UK 2020

Expert Rating
Highlights
 
Welcome Offer
96/100 Read Review
£100
in Bet Credits
Visit bet365 T&C Apply 18
  • Best Odds Available
  • Wide range of Betting Markets
95 Payout Ratio
£100 in Bet Credits
Visit bet365 T&C Apply 18
  • Best Odds Available
  • Wide range of Betting Markets
bet365 Review
T&C Apply 18: Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
95/100 Read Review
£30
in Free Bets
Visit 888sport T&C Apply 18
  • Odds above average
  • Fair new customer bonus
  • Outstanding football betting selection
93 Payout Ratio
£30 in Free Bets
Visit 888sport T&C Apply 18
  • Odds above average
  • Fair new customer bonus
  • Outstanding football betting selection
888sport Review
T&C Apply 18: 888sport T&C’s: New customers only – Minimum deposit of £10 using deposit code 30fb – A qualifying bet is a ‘real money’ stake of at least £10 placed on any sports market – Minimum odds of 1/2 (1.5) – Free bets credited upon qualifying bet settlement and expire after 7 days – Free bet stakes not included in returns – Deposit method and withdrawal restrictions apply. Full T&C apply.
94/100 Read Review
£100
Matchbonus
Visit Sportsnation T&C Apply 18
  • Two different Welcome offers
  • New well-designed sportsbook
94 Payout Ratio
£100 Matchbonus
Visit Sportsnation T&C Apply 18
  • Two different Welcome offers
  • New well-designed sportsbook
Sportsnation Review
T&C Apply 18: Valid for new UK customers in October. Qualifying stake must be on Horse Racing, Premier League, Championship or Champions League home or away selections. Minimum odds of 1.8 on qualifying bet. Bets on the draw will not qualify for a free bet. Deposit using code SNWEL25. Valid once per customer. Free bet expires after 30 days. Max winnings from free bet £1000.
94/100 Read Review
£100
in Free Bets
Visit Betfair T&C Apply 18
  • Good Welcome Offer
  • Very High odds
96 Payout Ratio
£100 in Free Bets
Visit Betfair T&C Apply 18
  • Good Welcome Offer
  • Very High odds
Betfair Review
T&C Apply 18: New customer offer. Place 5 x £10 or more bets to receive £20 in free bets. Repeat up to 5 times to receive maximum £100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T/Cs apply.
93/100 Read Review
£30
in Free Bets
Visit Netbet T&C Apply 18
  • Excellent customer service package
  • Good selection of sports and bets
  • Top Winners section provides a fun element of competition
93 Payout Ratio
£30 in Free Bets
Visit Netbet T&C Apply 18
  • Excellent customer service package
  • Good selection of sports and bets
  • Top Winners section provides a fun element of competition
Netbet Review
T&C Apply 18: CUSTOMERS WILL BE AWARDED £15 IN FREE BETS AND £15 IN FREE SPINS FOR CASINO AND VEGAS NEW CUSTOMERS ONLY / FREEBETS VALID FOR 3 DAYS FREE SPINS VALID FOR 30 DAYS /
  • Widely respected industry leaders and innovators
  • First class customer care: fast, responsive, and multi-lingual service
  • Extensive live streaming of events
93 Payout Ratio
  • Widely respected industry leaders and innovators
  • First class customer care: fast, responsive, and multi-lingual service
  • Extensive live streaming of events
William Hill Review
T&C Apply 18: New online customers only, min £10/€10 stake, win only, min odds 1/2, free bets paid as 3 X £10/€10, 30 day expiry, free bet/payment method/player/country restrictions apply.
90/100 Read Review
£30
Free bets
Visit Ladbrokes T&C Apply 18
  • Best offers in horse racing and football
  • daily price boosts on selected markets
  • ‘Cash Out’ facility is available on selected ‘live’ or ‘in-play’ markets.
92 Payout Ratio
£30 Free bets
Visit Ladbrokes T&C Apply 18
  • Best offers in horse racing and football
  • daily price boosts on selected markets
  • ‘Cash Out’ facility is available on selected ‘live’ or ‘in-play’ markets.
Ladbrokes Review
T&C Apply 18: 18+. UK+IRE only. Paypal and certain deposit types and bet types excluded. Min £/€5 bet within 14 days of account reg at min odds 1/2 = 4 x £/€5 free bets. Free bet valid for 7 days on sports, stake not returned, restrictions apply. T&Cs apply.
90/100 Read Review
£50
Matchbonus
Visit 1xbet
  • Wide range of betting markets
  • high competitive odds
94 Payout Ratio
£50 Matchbonus
Visit 1xbet
  • Wide range of betting markets
  • high competitive odds
1xbet Review
90/100 Read Review
5 BTC
100% Matchbonus
Visit Cloudbet T&C Apply 18
  • No. 1 Bitcoin Betting Sportsbook
  • Modern well-designed sportsbook
  • Stronge eSports offer
93.5 Payout Ratio
5 BTC 100% Matchbonus
Visit Cloudbet T&C Apply 18
  • No. 1 Bitcoin Betting Sportsbook
  • Modern well-designed sportsbook
  • Stronge eSports offer
Cloudbet Review
T&C Apply 18: Cloudbet offers it’s new users a 100% matched deposit bonus up to a massive 5 BTC/BCH/ETH/PAXG or 1000 USDT/USDC.
90/100 Read Review
£40
Cash Back
Visit Unibet T&C Apply 18
  • Two different Welcome offers
  • New well-designed sportsbook
93 Payout Ratio
£40 Cash Back
Visit Unibet T&C Apply 18
  • Two different Welcome offers
  • New well-designed sportsbook
Unibet Review
T&C Apply 18: 18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply.
89/100 Read Review
£10
Free Bet
Visit Karamba T&C Apply 18
  • Good number of sports markets
  • Cash out feature
  • Low minimum stakes
93 Payout Ratio
£10 Free Bet
Visit Karamba T&C Apply 18
  • Good number of sports markets
  • Cash out feature
  • Low minimum stakes
Karamba Review
T&C Apply 18: New customers only, Max one £10 Free Bet, qualifying bets must be placed at odds of 2.0(1/1) or greater, paid as bonus token with min odds reg, T&C apply
  • Focus on Football and Tennis
  • In-Play Betting & Streaming
  • Very good mobile Betting
93 Payout Ratio
  • Focus on Football and Tennis
  • In-Play Betting & Streaming
  • Very good mobile Betting
Leovegas Sport Review
T&C Apply 18: New customers only. Deposit £10 min and claim in ‘my offers' 1x100% mobile in-play profit boost. Max stake £10. Max extra winnings £100. Valid for 30 days. Skrill/Neteller deposits do not qualify. 18+ Full T&Cs apply ww.begambleaware.org
85/100 Read Review
£30
Free Bets
Visit Betvictor T&C Apply 18
  • Over 40 sports depending on the season
  • Far ahead in the odds comparison
  • Unique long-term bet
96 Payout Ratio
£30 Free Bets
Visit Betvictor T&C Apply 18
  • Over 40 sports depending on the season
  • Far ahead in the odds comparison
  • Unique long-term bet
Betvictor Review
T&C Apply 18: Opt In, bet £5 (odds 2.00+) within 7 days of registration & get 2x £10 Free Bets for set events (odds 2.00+) plus a £10 Casino Bonus, wager 35x to withdraw, game weighting applies. Bonuses expire in 7 days. Click for T&Cs. 18+
85/100 Read Review
£133,70
Matchbonus
Visit Betspawn
  • Odds offered on all major eSports, including LoL, CS: GO, and Dota 2
  • Odds occasionally offered on FIFA games
94 Payout Ratio
£133,70 Matchbonus
Visit Betspawn
  • Odds offered on all major eSports, including LoL, CS: GO, and Dota 2
  • Odds occasionally offered on FIFA games
Betspawn Review
85/100 Read Review
-
Current no Welcome Offer
Visit Sportsbet.io
  • Partnership with Arsenal and Southampton
  • Nice clear design
93 Payout Ratio
- Current no Welcome Offer
Visit Sportsbet.io
  • Partnership with Arsenal and Southampton
  • Nice clear design
Sportsbet.io Review
85/100 Read Review
$50
Matchbonus
Visit gg.bet
  • Wide selection of eSports bets
  • eye-catching design
  • 24/7 Customer Support
94 Payout Ratio
$50 Matchbonus
Visit gg.bet
  • Wide selection of eSports bets
  • eye-catching design
  • 24/7 Customer Support
gg.bet Review
85/100 Read Review
£20
Free Bets
Visit Coral T&C Apply 18
  • established back in 1926
  • Very good In-Play Betting section, including Live Streaming
  • Good Service & Support
93 Payout Ratio
£20 Free Bets
Visit Coral T&C Apply 18
  • established back in 1926
  • Very good In-Play Betting section, including Live Streaming
  • Good Service & Support
Coral Review
T&C Apply 18: 18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply
  • Odds are announced early
  • Match predictions are reliable
  • Neat and functional mobile app
  • Odds are announced early
  • Match predictions are reliable
  • Neat and functional mobile app
Mr. Play Review
T&C Apply 18: 18+. New customers only. United Kingdom, Ireland, Norway, Finland and Canada only. Min odds 2.00 (1/1). First deposit of £10 or more. Full T&Cs apply.
80/100 Read Review
€20
Free Bet
Visit LOOT.BET T&C Apply 18
  • Forward thinking features, like bitcoin payments
  • Website has a professional feel
  • Good value odds in comparison to other eSports bookies
95 Payout Ratio
€20 Free Bet
Visit LOOT.BET T&C Apply 18
  • Forward thinking features, like bitcoin payments
  • Website has a professional feel
  • Good value odds in comparison to other eSports bookies
LOOT.BET Review
T&C Apply 18: Blast's Twelve have gathered one more tome to crown the Fall season champion. Get ready to oversee the competition with a €20 free bet and 10 The Rise of AI free spins!
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Bookmaker Reputation – is the number one factor that creates a big gap between the good and bad online bookmakers. Finding out the reputation of an online bookmaker is very simple. Just Google the name of the bookmaker! There are plenty of forums, blogs and gambling portals that can tell you everything you need to know about any online bookmaker out there.

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Bookmaker Bonuses – can make a big difference between one bookmaker and another. Sign up bonuses can help you to get familiar with a bookmakers website, without having to make any financial commitment. Some offer bonuses the moment you make your initial deposit, or reload bonuses that are given as promotions after you’re already a member.

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Bookmaker Reviews – reading reviews on the Bookmaker will definitely help you to understand everything you need to know about the company that you are about to sign up with, and at the same time they can offer you a good overview of the services which are being offered.

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Bookmaker Payouts speed – There are many bettors out there that are looking for a reliable sports betting website, and one of the main things they are looking for, is the speed they process cash out requests. A good online bookmaker will process all cash out requests in less than 24-48 hours. For example; bookmakers like Ladbrokes, Unibet, Betsafe and PartyBets, process cash outs within 24 hours.

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Deposit/Withdrawal methods – The payment gateways that you use to make financial transactions will differ from one website to another. If you are limited in the methods you can use, then you will definitely need to seek out the ones that can offer a wider range of payment methods. A bookmaker like Ladbrokes and Partybets have lots of deposit and withdrawal options.

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Customer support service – is important for all players. In order to have an enjoyable online betting experience, you should select those bookmakers that offer user friendly contact methods, including live chat. Both Ladbrokes and Sportingbet have a live chat feature. Betsafe have awesome support! They give a unique 24/7 support guarantee to their customers, where you can contact them by live chat, free-phone number or by email. Betsafe say that they will respond to your email within 15 minutes of receiving it. If Betsafe fail to respond within the time limit, they will pay you €10, no strings attached!

The celebration has already started! From April 15 all the way up to September 2, Betfred are dropping 50 x £50 into customers’ accounts at random! There’s no catch and no need to qualify for the offer, just log in to your account every Saturday (that’s when the ‘cash drops’ take place) and hope that Fred has delivered some free money to you.

You’ll have to think fast though. The money will be dropped into accounts at 10:00 GMT, and each hour from then on £10 will be removed of the £50 kitty if the money is not claimed. You have until 15:00 GMT to claim the cash, or it will be gone.

There’s an extra chance to get involved too. Customers that bet a total of £10 will gain additional entry into the Cash Drop draw, so for the final draw on September 2 you could have up to 21 entries.

It’s so easy to sign up with Betfred, and as you have read, it pays to do so today!

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